RSS Feeds
RSS feeds are indeed pro-active. That is, the creator is going to to recipient, rather than the recipient seeking out the RSS feed. However, as with email, it is likely that many of the feeds go unread.
I like the USA.gov feeds, with a "one-liner" and a link to the full article. This could be a good format for library outreach.
The feed that has had the most practical use to me the the Department of State travel alerts. I enjoy the Crabby Lady feeds from Microsoft because of the mixture of humor and technical content.
I have the feeds sent to Outlook because I move from one workstation to another and the RSS feeds have to be reset at each station.
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