Thursday, April 15, 2010

Hulu -- Thing 19

While Hulu has a lot to offer, viewing on a computer may not be appealing to many users. Yes, you can hook your computer up to a different monitor to get the "big screen" effect, but many will not. Also, having to contend with commercials is not very appealing, but is not much different that a video DVD (especially if you select to view all the commercials up front). So that's the down side. The up side is the extensive library of offerings, and the instant availablility -- no "it's checked out by someone else", no damaged media, and no losses.

In the future, it would be great if subscriptions to series or genres were offered, and patrons could download (like they do with ebooks). That might be the answer to the endless issue of providing everyone's favorite TV series on DVD.

Hulu's advertising revenue is growing by leaps and bounds, indicating that it is a big success -- and is recognized as such by companies marketing their products. And, as you see in the news, Netflix is stiff competition for Blockbuster

To revisit a prior "thing" on cloud computing, I saw recently that Office 2010 is supposed to be available from the cloud; i.e., you would download and use only the relevant parts. I am not sure how the licensing will work, but sounds like a good concept.

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